AI for designers, without losing their craft
This workshop is for designers who want to start, properly. Four hours, hands-on. We cover how to fold AI into your practice without losing the craft.
Four ways to learn the craft of design — from a free Tuesday evening to working with us directly. Pick the one that fits the week you're having.
Four ways to learn here. Pick the one that fits the week you're having.
Live, sixty minutes, every month. A new topic each time. Replays go to subscribers within a day.
Self-paced programs you keep. Lifetime access, structured modules, and the kind of brief that makes you finish them.
One to two days online or in person, in Berlin. Small cohorts, real work shipped by the end, and a room you'll want to come back to.
Direct work, with me. Coaching for solo designers finding their way through AI, and small programs for in-house teams doing the same.
“It was great, the theoretical intro was very important for me, as well as the workshop part with hands on project. I was able to follow most of the course even though my knowledge of Figma was basic - Maxime was very helpful. I attended some other workshops in recent months and this one was very well prepared. I'll be on a lookout for more workshops like these. thanks!”

Pawel Lewicki
UX Researcher
“I really like it! Learning about documentation and how designers work with the design systems, was incredibly usefull for me. I am trying to absorb all knowledge possible to make me a better designer/candidate to my future job. Thank you for helping us with this kind of tools. Now I am waiting for the next one :)”

Francisca Errázuriz
UX/UI Designer
“Super useful, learned a lot. Excited for the next workshop.”

Nga Pham
UI/UX Designer
“Awesome experience—gained valuable knowledge!”

Liam Chen
Developer
“Really helpful session—picked up so many insights.”

Ava Thompson
Visual Designer
Old process vs new native-AI design loop. How to use generative tools without losing your personal point of view. AI has no taste. You do.
Most solo designers don't struggle because they lack talent—they struggle because they restart their process on every project. This framework gives you a repeatable six-phase workflow that combines your design judgment with AI's speed. AI handles the research, organization, and execution. You stay in control of the creative decisions.

A minimal, structured Figma file built so that AI tools — Cursor, Codex, Claude, Figma AI — can actually read and use it. This one is opinionated about naming, tokens, components and documentation in a way that makes AI-assisted development frictionless.
Fixed-scope sessions for designers who know what they need. Start here, then go further.
Claude basics, prompts, and workflow integration — the ground floor for anyone.
Tools, prompts, Figma + AI, and learning to judge the output — not just generate it.
AI-assisted development of design systems — tokens, components & documentation.
The complete workflow for independent designers — from first prompt to shipping.
Across every format — fundamentals first, AI second, shipping always.
Typography, color, hierarchy, systems. The leverage point for everything else.
Figma MCP, Claude, agentic tools. Used with judgment, not as replacement.
Webflow, design-dev handoff, real outcomes — not just pretty screens.
Weekly notes on design, AI, and the craft of doing both well. Written from a working practice, not a content calendar. Subscribers get early access to courses, special discounts and the occasional resource we don't publish anywhere else